3 projects live Registered in Bulgaria Zero paywalls

We build useful things, then give them away.

By Trends LTD is an independent software company with an unusual balance sheet: everything we make is free to the people who use it. Our apps and our content cost nothing, ask for nothing, and stay that way — paid for by advertising where it fits, and by voluntary donations from people who found something useful.

3Live projects
0Paywalls, ever
60+Free templates given away
3Languages supported

What we do

Two kinds of free: software that helps, and content worth having.

Every By Trends project starts from the same question — what is somebody quietly struggling with, and could a web page fix it? Sometimes the answer is an app. Sometimes it's simply giving away work that other people charge for. We do both.

01 / Apps that help

Small tools aimed at a real, specific problem.

We don't build platforms. We build the one page that solves the thing — passing a licensing exam you can't afford to fail, or keeping a car's service history straight so it's worth more when you sell it. Each app does one job properly, works on the phone already in your hand, and is understandable in the first minute without a tutorial.

Crucially, they're free in the way that matters: no trial that expires, no feature locked behind a plan, no "upgrade to export". If it's in the app, it's yours.

02 / Content worth having

Work we've already done, handed over rather than sold.

Some of what we make isn't an app at all — it's material. Website templates, reference material, practice questions, documentation. Things that took real effort to produce and that other people reasonably charge money for.

We publish it for free, with no account and no email address required. You click download, you get the file. That's the whole transaction.

03 / Built to stay up

Free is only a promise if the lights stay on.

Plenty of free projects disappear the moment they stop being fun. We build ours to be cheap to run and simple to maintain — no heavy infrastructure, no expensive dependencies, hosting that costs little enough that modest ad revenue and a handful of donations genuinely cover it.

That's a design decision, not an accident. Keeping our running costs small is what lets us keep our prices at zero.

Our mission & our model

Free at the point of use. Funded by ads and goodwill.

Our mission is simple to state and harder to stick to: provide genuinely useful services at no cost, supported by voluntary donations and advertising. Nobody should have to reach for a card to get help from us. Here's exactly how that works.

01 — ADVERTISING

Ads, where they don't get in the way.

On projects where advertising fits naturally — a template library you browse, a reference site you read — we show ads, and that revenue pays the hosting bill. They sit in defined slots. They don't follow you around, they don't interrupt what you came for, and if you're running an ad blocker we'd still rather you got the thing than didn't.

02 — DONATIONS

Donations, entirely voluntary.

Some projects shouldn't carry ads at all — anything holding personal data, or anything you rely on in a moment that matters. Those run clean, and they're kept alive by people who chose to chip in after the fact. A donation buys you nothing extra. There is no supporter tier, no badge, no unlocked feature. You already had everything.

03 — NEVER

What we will never do.

We will not put a core feature behind a subscription. We will not require an account to look around. We will not sell your personal data, and we will not build advertising profiles from what you tell our apps. If a project can only survive by breaking one of those, we'd rather retire it honestly than quietly turn it into something else.

  • No subscriptionsNothing renews, because nothing was ever charged.
  • No account wallsBrowse, practise and download without signing up.
  • Ad-blocker friendlyBlocking our ads never blocks the content.
  • Your data isn't the productWe don't sell it and we don't profile it for advertisers.
  • Export and leave, any timeWhere an app holds your data, you can take it with you.
  • Ad-free where it countsApps holding personal records carry no advertising at all.
PN

Pavel Nozharov

Company Director
Head of Development

hello@bytrendsltd.com

Who's behind it

One person who answers his own email.

By Trends LTD is directed by Pavel Nozharov, who also leads development on every project we run. The specification, the code, the hosting and the support replies all come from the same desk — which is exactly why the apps stay small, focused and quick to fix.

It also means there's no queue between you and the person who can actually change something. Report a bug and it reaches the developer. Suggest a feature and it reaches the director. They happen to be the same inbox.

Support our work

If something here saved you time, you can keep it running.

Donations are completely optional and always will be. Nothing is locked, nothing is withheld, and you'll never be asked twice. But every contribution goes directly into hosting, domains and the time it takes to keep three free projects online — and it's the reason a fourth becomes possible.

No tiers · No perks · No reminders · Cancel nothing, because there's nothing to cancel